Send As SMS

Monday, January 09, 2006

Enough already!

I'm a fan of Craig Ferguson's show. One of the nice things about DirecTV is I have the east coast feed on the major networks, so I get to watch Craig at 9:30 each night. Well, it seems that someone out there has decided to shoot their wad and promote the hell out of Broke Back Mountain. Now, I don't have a problem with the content of the movie... I did an entire comic book about a guy coming out to his best friend... so you want to go see a movie about two cowboys in love, have a blast. I probably won't see it just because I've cut the number of movies I see in the theater down drastically... hell, I still want to go see Narnia and I'm skipping King Kong till DVD... so a quiet cowboy movie just doesn't make my list.

Now, the thing that's bugging me is that suddenly this movie is getting the same kind of push as Titanic... and that was annoying as hell. No one is going to get me to go see a movie by telling me the movie is great and that its a performance for the ages... at least no TV commercial will do that. So seeing the movie clip three to four times a night has now gotten me to hate this movie... just like I hate Titanic and I've never seen either of them.

When are people going to learn that shoving something in people's faces is not the way to market a product. I've seen the movie De-Lovely with Kevin Kline, I thought it was terrific, Kline was brilliant and the music was amazing. The fact there was homosexual context did not factor into my decision to watch the movie nor did it affect my enjoyment of the movie. The other night I watched Kinsey with Liam Neeson, another good movie, strong performances and also homosexual context that did not affect my decision to watch nor my enjoyment of the movie.

So, my point is, all I know about Broke Back Mountain is that it's a cowboy movie, it's got Heath Ledger and Jake Gyllenhaal and there is homosexual context... oh, and the line, "I wish I knew how to quit you." But what is going on in the movie? What are they doing? Why do we care what they do? They're marketing this thing like the movie Wild Things, which was basically "Denis Richards and Neve Campbell in a lesbian scene!" This is not brilliant marketing either.

So to the studios who's putting a fortune out to promote the movie... how about taking a minute and telling me what the plot is instead of just how other people think its good... actually, lets send that message out to all studios about all movies.

0 Comments:

Post a Comment

<< Home